BLEND LAUNCHES SPORTSWEAR LINE, BLEND ATHLETICS

blend-athletics-double-h-agency-2

blend-athletics-double-h-agency-1Danish brand Blend is showing no signs of stopping and has just launched a contemporary and on-trend sportswear collection – Blend Athletics. Aimed at the style-conscious, this collection can be worn both on and off the track.

Blend Athletics will complement any modern man’s capsule wardrobe. The collection consists of a series of separates, bags and shoes that can be worn on their own. Comfort is key, without compromising on style. Expect flattering tank tops, sleeveless hoodies, timeless sweatshirts and sleek sweat pants crafted from comfortable and breathable fabrics. Utilitarian details such as mesh, zippers and reflective tapes can be found throughout the pieces.

Simple and contemporary hues such as charcoal and black dominate the collection – but there are splashed of bright shades too, which complement the more neutral tones perfectly.

The rise of the ‘athleisure’ trend and people’s growing interest in leading a healthy and fashionable lifestyle, make this a perfect time to have trendy sport-friendly pieces. Blend Athletics fuses fashion, urban style and sportswear with ease – many of the collection’s separates have been infused with a dose of street style that make them versatile pieces.

Blend Athletics will be a part of the Danish label’s seasonal Main collections – it is already capturing the attention of our customers and has recently been featured in Menswear Buyer Magazine.

For more information get in touch with Blend’s brand manager Peter Raszewski (peter@doublehagency.com).