For the next Spring – Summer 2017, Blend She have designed a collection that perfectly suits the commercial market in UK. The Spring Opening collection is inspired from the streets and bloggers styles. The womenswear brand have turned our basics items into stylish couloured outfits for this summer.
The “urban retro uniform” style is an urban mood full of updated classics. The new city uniform is a casual, feminine line of floating trench coats, college blazers and the everlasting biker jackets. The styling is simple and easy going for perfect fashion styles: trench – loose tee – jeans / biker jacket – shirt – jeans. Exactly the clothes a woman wants to wear for a free outfit. The most important colour in this collection is red! Red is having a huge impact on the upcoming season. It can be associates easily with our favourite colour : the blue jean. Also red & white in striped combinations are mixed with the sand, navy or black styles. The red brings a summer touch of fresh colour to your outfit and is the key of this SS17 Blend She collection.
The “native trooper” style is a feminazation of lightweight, easy-to-wear army inspired styles. This is a line of casual, yet feminine styles. This time around the “army” inspiration has been softened quite a lot: now it used as a key for the styling ideas – but is also showing in the actual detail – just in a more feminine way. Minimal stripes, printed floral patterns, aswellas the ethnic touch prints are all underlining that feminine feeling on a baseline of a really cool jeans. Most important colours are the dark denim blue, the sunbleached and the whites. Of course all the denim washes and hues add a cool range of amazing blues. Shades of sand army and black hues are also a part of the baseline colourwise.
Blend She collections are always inspirational and fresh for all the women, giving a new way of fashion and easy-wearing. You can enjoy the first delivery of SS17 collection (SO17) in Double H Agency.
Book your appointment at email@example.com to discover the collection at our new London showroom in 137 Essex Road | Fashion House | N1 2SN (Islington – Central London).
3rd June, 2016